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Regulatory Rules and Risk Warnings for the Consolidation and Customs Supervision of Brand-Infringing Goods

Regulatory Rules and Risk Warnings for the Consolidation and Customs Supervision of Brand-Infringing Goods

Taojiyun 2026-05-07 17:40:47 3k 0 0 Logistics Information

Customs Supervision Rules and Risk Warnings for the Consolidation of brand-Infringing Goods

In cross-border consolidated shipping from the Chinese mainland to Hong Kong and Taiwan, brand-infringing goods (including counterfeit, shoddy and unauthorized brand goods) have always been a key area of customs supervision.

Since 2026, customs authorities in Hong Kong, Macao and Taiwan have further intensified their inspection of infringing goods. Many consolidated shipping packages have been detained, confiscated or even fined due to brand infringement, causing considerable losses to both the consolidated shipping providers and the senders.

This article, in light of the latest regulatory policies, provides a detailed interpretation of the customs supervision rules for the consolidation of brand-infringing goods, common risk points, and a guide to avoid pitfalls in compliant shipping, to help everyone successfully complete cross-border consolidation.

Core regulatory subjects and Scope of application (Covering the entire regions of Hong Kong, Macao and Taiwan)

The supervision of brand-infringing goods in cross-border consolidated shipping is mainly handled by the Hong Kong Customs, the General Administration of Customs of Taiwan, and the Macao Customs respectively. At the same time, it follows relevant international intellectual property protection conventions. The scope of application covers all brand-related goods mailed through consolidated shipping, including but not limited to:

Counterfeit brand goods

Counterfeit brand clothing, bags, electronic products, cosmetics, watches, etc. produced, sold and mailed without the authorization of the brand owner;

Pirated goods

Goods that infringe upon copyright, such as pirated books, audio-visual products, software, and game accounts;

Infringing derivatives

Peripheral products that use brand logos, patterns, and patented technologies without authorization (such as keychains and stickers printed with brand logos);

Grey area products

Second-hand goods of brands without formal authorization certificates, of unknown origin, and parallel imported goods (additional compliance certificates are required for some categories).

It should be particularly noted that whether it is personal consolidated shipping (such as mailing counterfeit bags for personal use) or commercial consolidated shipping (such as bulk mailing of infringing goods), they all fall within the scope of customs supervision and there is no such thing as ; Personal use is exempt. In such cases, for goods that are only used in small quantities by individuals and do not involve infringement, the inspection standards may be appropriately relaxed.

Core Regulatory Rules for Hong Kong, Macao and Taiwan Customs in 2026 (Key Points to Read)

(1) Hong Kong Customs Regulatory Rules

As an international free trade port, Hong Kong's supervision over brand-infringing goods is based on the principle of Combating counterfeiting and protecting intellectual property rights; At the core, multiple inspection measures will be added in 2026:

1.Key points of inspectionFocus on scanning high-risk categories (luxury goods, electronic products, cosmetics) in consolidated shipping parcels. By comparing the brand database through the system, quickly identify infringing goods.

2.Penalty standardsOnce infringement is verified, the goods will be confiscated on the spot, and the sender (individual/enterprise) will be fined 1 to 3 times the value of the goods at the same time. If infringing goods are mailed in bulk (more than 10 items at a time), legal responsibility will be pursued. In serious cases, imprisonment may be imposed.

3.Special provisionsFor parallel imported brand goods, formal authorization certificates and certificates of origin must be provided; otherwise, they will be treated as infringement. If an individual mails more than three items of a single style brand, it will be recognized as ... Not for personal use It should be declared as a commercial parcel and an authorization document should be provided.

(II) Taiwan Customs Supervision Rules

For brand-infringing goods transported from the Chinese mainland to Taiwan through consolidated shipping, the General Administration of Customs of Taiwan mainly supervises them in accordance with the Trademark Law and the Copyright Law. In 2026, it has focused on strengthening the supervision of ; Declaration review And ; Post-event traceability; :

Declaration RequirementsFor consolidated transportation parcels, the name, brand, quantity and value of the goods must be truthfully declared. It is strictly prohibited to conceal brand information or falsely declare the goods (such as declaring counterfeit bags as ordinary canvas bags).
Inspection mechanismFor the declaration as ; Brand products; 100% inspection of all parcels, and for those declared as ... Unbranded; However, for suspected infringing packages, random spot checks are conducted, and the brand's assistance is sought to confirm whether there is infringement.
Processing methodInfringing goods will be confiscated and the sender is required to pay a fine (minimum NT $5,000, maximum five times the value of the goods). If malicious false reporting or mass infringement is involved, the sender's consolidated shipping qualification will be suspended for 6 to 12 months, and the relevant departments on the Chinese mainland will be notified at the same time.

Common Risk Points of Container Shipping Brands/Infringing Goods (Frequent Pitfalls to Avoid

Many senders and consolidated forwarders, due to their lack of understanding of regulatory rules, are prone to the following risks, which may result in their packages being detained, fined, or even bearing legal responsibilities. Please pay close attention to the following four points:

Risk 1: Personal use Cognitive misconceptions

Misconception: If I mail 1-2 counterfeit goods for my own use, the customs won't check them. .

The actual situation: The customs of Hong Kong, Macao and Taiwan have an understanding of ; Personal use The criteria for judgment are strict, not only considering the quantity but also the value of the goods and the consistency of their styles.

For instance, if two counterfeit luxury bags of the same style are mailed, even if they are claimed to be for personal use, they may still be regarded as ... Intention to resell Be treated as an infringement;

Some high-value brands (such as Hermes and Rolex), even one piece may be subject to key inspection.

Risk 2: Penalties arising from false reporting or underreporting

To evade inspection, some senders falsely reported infringing goods as ; Ordinary commodities; Or underdeclare the value of the goods (for example, declaring a counterfeit watch worth 5,000 yuan as 500 yuan).

This kind of behavior is considered an illegal declaration. Once verified, not only will the goods be confiscated, but also a heavy fine will be imposed. At the same time, it will affect the inspection probability of subsequent consolidated shipments (marked as high-risk sender).

Risk 3: Joint liability for violations by the container shipping provider

Some small-scale consolidated shipping providers, in order to collect parcels, illegally accept brand-infringing goods without alerting the senders of the risks and even help them falsely declare.

Once a package is investigated and dealt with by the customs, the sender will bear the main responsibility. The consolidated shipping company will also be summoned by the customs, punished, and even have its business qualification revoked, resulting in the sender being unable to recover the goods and freight charges.

Risk 4: Compliance risks of parallel imported goods

Many senders believe that Parallel imported goods (genuine products without authorization) do not constitute infringement. However, the customs of Hong Kong, Macao and Taiwan have clearly stipulated that for parallel imported goods, authorization certificates from the brand owner, certificates of origin and formal purchase vouchers must be provided; otherwise, they will all be treated as infringement. Especially for cosmetics and electronic products, almost all parallel imports without authorization will be detained.

Practical Guide to Compliant Container Shipping Brand Goods (2026 Latest)

Whether mailing genuine brand goods or avoiding infringement, both the sender and the consolidation forwarder need to follow the following norms to reduce customs clearance risks:

(1) Sender's Notes

1.Truthfully declareWhen mailing brand goods, be sure to fill in the real name, brand, quantity and value of the goods on the consolidated shipping declaration form. Do not conceal, falsely report or underreport.

2.Prepare the authorization documentIf the goods mailed are genuine brand products (not for personal use), you need to prepare in advance the authorization certificate from the brand owner, purchase vouchers and commercial invoices for customs inspection.

3.Avoid infringement risksDo not mail counterfeit, pirated or unauthorized brand products. Even if it is for personal use, try to choose unbranded or officially authorized products.

4.Understand category restrictionsFor some brand products (such as luxury goods and cosmetics), there are special access requirements in Hong Kong, Macao and Taiwan. Please consult the consolidated shipping provider or customs in advance to confirm whether they can be mailed.

(II) Operating Norms of Container shipping Providers

Strict reviewWhen accepting packages, proactively ask whether the goods are brand-name products and authorized, and refuse to accept counterfeit, pirated or other infringing goods.
Warning of risksFor the senders of brand goods being mailed, clearly inform them of the customs supervision rules, declaration requirements and potential risks, and sign a risk notification letter.
Standardized declarationDeclare according to the true information provided by the sender. Do not assist the sender in false declaration or underdeclaration. At the same time, keep relevant vouchers (such as authorization documents and purchase vouchers) for customs verification.
Timely feedbackIf the package is inspected by the customs, the sender will be notified immediately and assistance will be provided in offering relevant proof materials to minimize losses.

V. Frequently Asked Questions (FAQ)

Q1: If an individual mails one genuine brand garment to Taiwan, is it necessary to provide an authorization certificate?

A1: No need.

For personal use, single style, and genuine brand products with a value not exceeding NT $5,000, there is no need to provide authorization proof. Just make a truthful declaration. If the value exceeds 5,000 yuan or is not for personal use, an authorization certificate must be provided.

Q2: Can counterfeit goods be redeemed after being detained by the Hong Kong Customs?

A2: No. Once brand-infringing goods are verified by the customs, they will all be confiscated and cannot be redeemed. At the same time, the sender must pay the corresponding fine.

In 2026, the customs authorities of Hong Kong, Macao and Taiwan will continue to intensify their supervision over brand-infringing goods. In cross-border consolidated transportation, Compliance It is the primary prerequisite.

The sender should abandon the mentality of taking chances, not mail infringing goods and declare truthfully. The container shipping provider needs to strictly review and standardize operations to jointly avoid customs clearance risks. Whether it is personal sending or commercial consolidation, understanding the customs supervision rules in advance and preparing relevant compliance materials can ensure the smooth customs clearance of the package and avoid unnecessary losses.

If you need to know the compliance requirements for consolidated shipping of a specific brand (such as luxury goods or electronic products), or need assistance in organizing declaration materials, you can consult professional consolidated shipping agencies or relevant customs departments at any time.

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